Interning at ZOWIE has taught me the importance of upholding a brand identity—not just visually, but also through guest interactions and public relations. Design is only one aspect of a company’s image, but the right character and personality bring the brand to life.

Additionally, I learned that one of the key aspects of event marketing is being flexible and highly adaptive in event planning and live operations. After working at previous conventions and the two events for ZOWIE, I saw firsthand how live events often present unexpected or unaccounted for hurdles, but having the capability to overcome those obstacles is what truly makes an event successful.

Last but not least, thank you to ZOWIE for continuously supporting me and my professional development. I'm very grateful to have worked with such amazing people and experience the opportunities of a life-time.

Thanks for reading!